It has long been known that Instagram is the most liked application of all available on the market. Thanks to it, you can share with others your artistic activity, views, or even worldly concerns. For a long time, creators can also treat Instagram as a profitable job. In this article, we present five of the best ways to make a lot of money on Instagram.
How many Instagram followers do you need to make money?
If you’ve ever wondered how many followers you need to bring you real income, the answer is – sometimes just 1000 Instagram followers is enough. It all depends on what niche you represent and how easily you can directly link it to the category of products to advertise. For example, fashion, food, beauty, and fitness are the most popular niches that bring a lot of profits, but unfortunately also a lot of competition. In addition, it is worth checking whether the accounts that follow you are real people who can interact with you, i.e. comment on your posts or respond to stories.
Neil Patel, a well-known digital marketer, confirms that engagement is the most important thing – followers who like, share, and comment on posts are the key to your success.
What are the best ways to make money on Instagram?
Collaborate with brands
Creating sponsored posts or stories is the main way you can earn money. For example, if your profile focuses on extreme hikes to remote corners of the world – an outdoor equipment company will be willing to pay to publish a photo that includes its product in the photo.
How to find a sponsor?
In some cases, potential partners will contact you individually. However, if you do not want to wait for contact, check the companies that you value the most and even follow, and contact them directly via private message or the e-mail provided on their profile.
When looking for partners, authenticity is important. After all, fans of your hiking stories are more likely to trust your opinion on a backpack for the trail than colorful underwear for Valentine’s Day. Don’t bother with products you don’t like. If the travel backpack you received got wet at the first opportunity, and after a few days there was a hole in it – there is no reason to recommend it to others, even if the company paid you a substantial sum for this advertisement.
Promote your company
There are other ways to use Instagram to make money. You can even set up a company account to develop your business. For example, if you have an Etsy shop account where you sell your crafts or a food blog that generates advertising revenue, a professional-looking Instagram account can provide additional promotion. You can link to your Etsy, website, or highlight one specific product in the bio section of your profile to direct more people to it.
Get ready for success
In addition, create your own hashtags and check which ones your competitors use the most. Encourage your customers to post photos of your stuff and tag you in stories or posts.
If you want to speed up the process of gaining followers – a good way to do this is to pay to promote posts that you want more people to see. You can also add a button to your profile that links to your email address or phone number so that interested people can easily contact you.
Sell unused things
Your wardrobe is bursting at the seams and you can’t cope with the excess of clothes? Now you don’t have to throw them away or give them back, what’s more, you can earn a lot of money from them. All you have to do is present the things you want to sell in an attractive way on your Instagram profile – story or post.
The most important thing you need to do is add data such as brand, size, price, or condition. If you want to sell a specific item or promote your profile on Vinted – put the appropriate link in the bio.
Sell your photos
Everyone needs good-looking visual content to be successful. From the business profile of a real estate agent who is trying to sell houses to the business profile of a marketing manager who wants to promote his services. These include simple illustrations, videos, and animations, images, photos or even selfies.
Post your photos with bold captions, product tags, and hashtags. Add custom watermarks to attract potential buyers. Browse the market to find out what is best for you. There are different sales channels like Twenty20, 500px, or Foap Community. Sold photos are licensed and you can enjoy the money you earn.
Sell Instagram marketing services
Selling through an Instagram store can mean entering many different industries and embarking on countless new ventures. However, one of the best and easiest ways to improve engagement rates, build authenticity and monetize is by offering marketing courses or branding mentoring.
Selling these types of services is helpful because many people don’t know where to start their Instagram adventure. If you’ve only been using the platform for a few months but with some consistent marketing success, you might want to try creating a course where you record all your best tips and tricks. You can do this by sending out private stories with tips and tricks, or even going a step further and selling physical products such as manuals with detailed analyses of your marketing strategy.